ABOUT OUR FOUNDER

Fair View Lab began with a creator that understands how to start, launch, build and transition organizations of purpose into lasting legacies. Jeff Shinabarger is a social entrepreneur, author, podcaster and Founder of Plywood People as well as the host of the Social Impact Leader podcast. For more than 20 years, Jeff has personally trained and advised over 1200 social impact leaders, Jeff is an expert in vision casting, leading, and sustaining social enterprises and nonprofits. Jeff uses the tensions he faces as a leader to engage and empathize with others. He builds bridges across industries and challenges the way leaders think and act for the better. His work has been featured in CNN, Forbes, The Today Show, Huffington Post, and more. 

Having worked in the marketing and creative industries, Jeff uses his skills to innovate spaces that need new breath through the lens of social concern, from brands like Chick-fil-A, Catalyst, fab’rik, and more. Jeff is someone who “tells it as it is,” but he doesn’t stop there. Caring for leaders drives him to create sustainable business models and teams that thrive, innovate and create a better future.

Jeff lives in East Atlanta with his wife Andre, daughter Jada, son Neko, and dog Josie. When he’s not advising leaders and founders, he can be found traveling around the world to learn from different cultures.